市場學 - 個案研究
Overview
Works: | 10 works in 10 publications in 10 languages |
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Titles
發現台灣藍海 = Exploring the blue ocean : 精選8個開創新藍海的成功故事; Taiwanese cases
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(Language materials, printed)
行銷管理個案 = Marketing management cases : 實務與決策導向; practical and decision-making orientation
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(Language materials, printed)