語系
Kapferer, Jean-Noel.
概要
作品: | 2 作品在 1 項出版品 1 種語言 |
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書目資訊
The new strategic brand management :creating and sustaining brand equity long term /
by:
Kapferer, Jean-Noel.
(書目-語言資料,印刷品)
Advances in luxury brand management
by:
Kapferer, Jean-Noel.; SpringerLink (Online service)
(書目-電子資源)