戴國良

Overview

Works:	50 works in 50 publications in 2 languages

Titles

企劃案撰寫 : 理論與案例 by: 戴國良 (Language materials, printed) , [編著]

經營策略企劃全書 : 新事業與專案最佳實務解析 by: 戴國良 (Language materials, printed) , [作]

行銷管理 : 策略、經營與本土實務 by: 戴國良 (Language materials, printed) , [著]

國際企業管理 : 理論與實務 by: 戴國良 (Language materials, printed) , [著 ]

圖解式成功撰寫行銷企劃案 = Marketing planning proposal by: 戴國良 (Language materials, printed) , [著]

行銷企劃管理 : 理論與實務 by: 戴國良 (Language materials, printed) , [著]

行銷企劃完全攻略 : 156個案例綱要,企劃人員必備工具書 by: 戴國良 (Language materials, printed) , [著]

品牌行銷與管理 = Brand marketing & management by: 戴國良 (Language materials, printed) , [著]

圖解顧客滿意經營學 by: 戴國良 (Language materials, printed) , [著]

經營策略啟示錄 : 長期獲利、成功改革與創新的秘訣 by: 戴國良 (Language materials, printed) , [著]

Subjects