尚頓 ((Shotton, Richard))

Overview

Works:	1 works in 2 publications in 1 languages

Titles

我就知道你會買! : 破解顧客的25種消費行為偏見 by: Shotton, Richard; 尚頓 ((Shotton, Richard)); 張美惠 (Language materials, printed) , [著]

自由選擇的錯覺 : 你以為自己選的，其實廠商已預判「你會選這個」。理解行銷學引用的16.5種心理偏見，你得到真正自由。 by: Shotton, Richard; 尚頓 ((Shotton, Richard)); 廖桓偉 (Language materials, printed) , [著]

Subjects