Languages
戴思函
Overview
| Works: | 1 works in 1 publications in 1 languages | |
|---|---|---|
Titles
探討YouTuber的特質對消費者訂閱意圖與小額贊助意願之影響 = The Effect of Characteristics of YouTuber on Consumers' Willingness to Pay Subscription Fees and Donations : 以擬社會互動為中介; Parasocial Interaction as a Mediator
by:
國立高雄大學經營管理研究所; 戴思函
(Language materials, printed)
, [撰]
Subjects