Berghoff, Hartmut.
Overview
Works: | 1 works in 1 publications in 1 languages |
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Titles
The rise of marketing and market research
by:
Berghoff, Hartmut.; Scranton, Philip.; Spiekermann, Uwe, (1963-)
(Electronic resources)
Decoding Modern Consumer Societies
by:
Berghoff, Hartmut.; Palgrave Connect (Online Service); Spiekermann, Uwe, (1963-)
(Electronic resources)
Big business and dictatorships in Latin Americaa transnational history of profits and repression /
by:
Basualdo, Victoria.; Berghoff, Hartmut.; Bucheli, Marcelo.; Latin America; SpringerLink (Online service)
(Electronic resources)
Subjects
POLITICAL SCIENCE / Public Policy / Cultural Policy
Economic history.
BUSINESS & ECONOMICS / Commerce
HISTORY / Modern / 20th Century.
Consumption (Economics)
International business enterprises
Marketing research
International Business.
SOCIAL SCIENCE / Anthropology / Cultural
Economic History.
Heterodox Economics.
HISTORY / Social History.
SOCIAL SCIENCE / Popular Culture
BUSINESS & ECONOMICS / Marketing / General
BUSINESS & ECONOMICS / Sales & Selling / General
BUSINESS & ECONOMICS / Consumer Behavior.
Economic development
Dictatorship
Cold War
Latin American and Caribbean Economics.
Latin American History.
Development Studies.
SOCIAL SCIENCE / Sociology / General.
Marketing
Latin America