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Differentiate or die :survival in ou...

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Rivkin, Steve, (1947-)

Differentiate or die :survival in our era of killer competition /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Differentiate or die :Jack Trout with Steve Rivkin.
其他題名:	survival in our era of killer competition /
作者:	Trout, Jack.
其他作者:	Rivkin, Steve,
出版者:	New York :Wiley,c2000.
面頁冊數:	x, 230 p. ;24 cm.
標題:	Marketing.
ISBN:	0471357642

Differentiate or die :survival in our era of killer competition /
Trout, Jack.

Differentiate or die :survival in our era of killer competition /Jack Trout with Steve Rivkin. - New York :Wiley,c2000. - x, 230 p. ;24 cm.

Includes bibliographical references (p.213-217) and index.

ISBN: 0471357642

LCCN: 99059991 Subjects--Topical Terms:

182957
Marketing.

LC Class. No.: HF5415 / T861 2000

Dewey Class. No.: 658.8

Differentiate or die :survival in our era of killer competition /
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008 090528s2000 nyu 001 0 eng
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020 $a 0471357642
020 $a 0471028924 (pbk.) : $c NT$525
035 $a 00084148
040 $a DLC $c DLC $d DLC
042 $a pcc
050 $a HF5415 $b T861 2000
082 0 0 $2 21 $a 658.8
100 $a Trout, Jack. $3 209995
245 1 0 $a Differentiate or die : $b survival in our era of killer competition / $c Jack Trout with Steve Rivkin.
260 $a New York : $c c2000. $b Wiley,
300 $a x, 230 p. ; $c 24 cm.
504 $a Includes bibliographical references (p.213-217) and index.
650 $a Marketing. $3 182957
650 $a Advertising $x Brand name products. $3 209996
650 $a Brand name products. $3 202795
650 $a Competition. $3 182859
700 $a Rivkin, Steve, $d 1947- $3 209994

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