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Internet business models and strateg...
~
Afuah, Allan.
Internet business models and strategies :text and cases /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Internet business models and strategies :Allan Afuah, Christopher L. Tucci.
其他題名:
text and cases /
作者:
Afuah, Allan.
其他作者:
Tucci, Christopher L.
出版者:
Boston :McGraw-Hill,c2003.
面頁冊數:
xvi, 480 p. :ill. ;23 cm.
標題:
Business enterprisesComputer networks.
ISBN:
0071151230 (international : alk. paper)
Internet business models and strategies :text and cases /
Afuah, Allan.
Internet business models and strategies :
text and cases /Allan Afuah, Christopher L. Tucci. - 2nd ed. - Boston :McGraw-Hill,c2003. - xvi, 480 p. :ill. ;23 cm.
Includes bibliographical references and index.
The Internet -- Introduction and Overview -- Overview of Internet Technology and Value Network -- Competitive Landscape-Changing Properties of the Internet -- Components, Linkages, Dynamics, and Evaluation of Business Models -- Components of a Business Model -- Dynamics of Business Models -- Taxonomy of Internet Business Models -- Value Configurations and the Internet -- Valuing and Financing an Internet Start-Up -- Appraisals of Internet Business Models -- The Role of Competitive and Macro Environments -- Competitive and Macro Environments -- Applying the Concepts, Models, and Tools -- The General Manager and the Internet -- Sample Analysis of an Internet Business Model Case -- Cases -- Broadcast.com -- Webvan: Reinventing the Milkman -- Reflect.com: Burn the Ship -- VerticalNet: The new Face of B2B -- Live READS: Valuing an e-Book Startup -- Beyond Interactive: Internet advertising and cash crunch -- Hotmail: Free email for sale -- GMBuyPower.com: Dealer Beware -- iVillage: Innovation among Women's Websites -- eBay, Inc.: Diversification in the Internet Auction Market -- Microsoft: X-Box online -- Sun Microsystems: Jumping for Java -- Oscar: The Open Source Car Project -- E*trade: "A lust for being different" -- RIM: Blackberry: Wireless e-mail...the killer App? -- Sprint PCS: Winning the Wireless War? -- Napster: The Giant Online Pirate Bazaar?
ISBN: 0071151230 (international : alk. paper)
LCCN: 2002069233Subjects--Topical Terms:
184482
Business enterprises
--Computer networks.
LC Class. No.: HD30.37 / .A33 2003
Dewey Class. No.: 658.8/4
Internet business models and strategies :text and cases /
LDR
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The Internet -- Introduction and Overview -- Overview of Internet Technology and Value Network -- Competitive Landscape-Changing Properties of the Internet -- Components, Linkages, Dynamics, and Evaluation of Business Models -- Components of a Business Model -- Dynamics of Business Models -- Taxonomy of Internet Business Models -- Value Configurations and the Internet -- Valuing and Financing an Internet Start-Up -- Appraisals of Internet Business Models -- The Role of Competitive and Macro Environments -- Competitive and Macro Environments -- Applying the Concepts, Models, and Tools -- The General Manager and the Internet -- Sample Analysis of an Internet Business Model Case -- Cases -- Broadcast.com -- Webvan: Reinventing the Milkman -- Reflect.com: Burn the Ship -- VerticalNet: The new Face of B2B -- Live READS: Valuing an e-Book Startup -- Beyond Interactive: Internet advertising and cash crunch -- Hotmail: Free email for sale -- GMBuyPower.com: Dealer Beware -- iVillage: Innovation among Women's Websites -- eBay, Inc.: Diversification in the Internet Auction Market -- Microsoft: X-Box online -- Sun Microsystems: Jumping for Java -- Oscar: The Open Source Car Project -- E*trade: "A lust for being different" -- RIM: Blackberry: Wireless e-mail...the killer App? -- Sprint PCS: Winning the Wireless War? -- Napster: The Giant Online Pirate Bazaar?
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211957
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