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Instant promotions /

~

Sugars, Bradley J.

Instant promotions /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Instant promotions /Bradley J. Sugars.
作者:	Sugars, Bradley J.
出版者:	New York :McGraw-Hill,c2006.
面頁冊數:	xx, 157 p. :ill. ;23 cm.
標題:	Advertising campaigns.
ISBN:	0071466657 (pbk.) :

Instant promotions /
Sugars, Bradley J.

Instant promotions /Bradley J. Sugars. - New York :McGraw-Hill,c2006. - xx, 157 p. :ill. ;23 cm. - Instant success series.

Includes bibliographical references (p. 143).

Introduction -- How to use this book -- Charlie learns the power of promotion -- Press releases -- Direct mail -- Brochures -- Flyers -- Business cards and letterheads -- Writing "killer" headlines -- Creating powerful offers -- Getting into action.

ISBN: 0071466657 (pbk.) :NT$503

LCCN: 2005025417Subjects--Topical Terms:

211029
Advertising campaigns.

LC Class. No.: HF5837 / .S947 2006

Dewey Class. No.: 659.1/13

Instant promotions /
LDR:00861nam 2200217 a 450 001 171297
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008 090528s2006 nyua 000 0 eng
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020 $a 0071466657 (pbk.) : $c NT$503
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041 0 $a eng
042 $a pcc
050 4 $a HF5837 $b .S947 2006
082 0 0 $2 22 $a 659.1/13
100 $a Sugars, Bradley J. $3 245696
245 1 0 $a Instant promotions / $c Bradley J. Sugars.
260 $a New York : $c c2006. $b McGraw-Hill,
300 $a xx, 157 p. : $b ill. ; $c 23 cm.
490 1 $a Instant success series
504 $a Includes bibliographical references (p. 143).
505 0 $a Introduction -- How to use this book -- Charlie learns the power of promotion -- Press releases -- Direct mail -- Brochures -- Flyers -- Business cards and letterheads -- Writing "killer" headlines -- Creating powerful offers -- Getting into action.
650 $a Advertising campaigns. $3 211029

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