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The future of competition :co-creati...
~
Prahalad, C. K.
The future of competition :co-creating unique value with customers /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
The future of competition :C.K. Prahalad, Venkat Ramaswamy.
其他題名:
co-creating unique value with customers /
作者:
Prahalad, C. K.
其他作者:
Ramaswamy, Venkatram.
出版者:
Boston, Mass. :Harvard Business School Press,c2004.
面頁冊數:
xiii, 257 p. :ill. ;25 cm.
標題:
Competition.
ISBN:
1578519535 (alk. paper)
The future of competition :co-creating unique value with customers /
Prahalad, C. K.
The future of competition :
co-creating unique value with customers /C.K. Prahalad, Venkat Ramaswamy. - Boston, Mass. :Harvard Business School Press,c2004. - xiii, 257 p. :ill. ;25 cm.
Includes bibliographical references (p. 239-250) and index.
Co-creation of value -- Building blocks of co-creation -- The co-creation experience -- Experience innovation -- Experience personalization -- Experience networks -- The market as a forum -- Building new strategic capital -- Manager as consumer -- Rapid knowledge creation -- Strategy as discovery -- Building new capabilities for the future.
ISBN: 1578519535 (alk. paper)
LCCN: 2003016949Subjects--Topical Terms:
182859
Competition.
LC Class. No.: HD41 / .P73 2004
Dewey Class. No.: 658.4
The future of competition :co-creating unique value with customers /
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