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The brand glossary
~
MyiLibrary.
The brand glossary
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The brand glossaryedited by Jeff Swystun.
其他作者:
Swystun, Jeff.
出版者:
Basingstoke :Palgrave Macmillan,2007.
面頁冊數:
vi, 133 p. :ill. ;27 cm.
附註:
Title from e-book title screen (viewed October 15, 2007).
標題:
Brand name productsHandbooks, manuals, etc.
電子資源:
Connect to MyiLibrary resource
ISBN:
9786610824724
The brand glossary
The brand glossary
[electronic resource] /edited by Jeff Swystun. - Basingstoke :Palgrave Macmillan,2007. - vi, 133 p. :ill. ;27 cm.
Title from e-book title screen (viewed October 15, 2007).
Includes bibliographical references (p. 133).
Interbrand has produced this detailed and comprehensive guide to brand name products, processes and best practices, with up to date examples and an A-Z guide to brand terms.
Electronic reproduction.
UK :
MyiLibrary,
2007
Access may be limited to MIL affiliated libraries.
ISBN: 9786610824724Subjects--Topical Terms:
443238
Brand name products
--Handbooks, manuals, etc.Index Terms--Genre/Form:
214472
Electronic books.
LC Class. No.: HD69.B7
Dewey Class. No.: 658.8'27'03
The brand glossary
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