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Engaging leadershipthree agendas for sustaining achievement /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Engaging leadershipDidier Marlier and Chris Parker.
其他題名:
three agendas for sustaining achievement /
作者:
Marlier, Didier.
其他作者:
Parker, Chris.
出版者:
New York, NY :Palgrave Macmillan,2009.
面頁冊數:
p.cm.
標題:
Leadership.
電子資源:
access to fulltext (Palgrave)
ISBN:
9780230233577
Engaging leadershipthree agendas for sustaining achievement /
Marlier, Didier.
Engaging leadership
three agendas for sustaining achievement /[electronic resource] :Didier Marlier and Chris Parker. - New York, NY :Palgrave Macmillan,2009. - p.cm.
Includes bibliographical references and index.
The need for a new leadership style -- Co-creating clarity and meaning around the intellectual agenda -- Building economic value through appropriate leadership style (behavioral agenda) -- Unleashing potential through the emotional agenda -- Accelerating change : the leadership engagement process.
This book is the first written by practitioners on how to engage large number of people (Leadership Engagement Process) into radical changes whilst minimizing time wasted in politics, anxiety, negative stories and other internal battles. It is exceptionally well documented and based on some of the latest discoveries and thinking in strategic marketing, leadership, neurology and psychology. Using their experience with prestigious clients such as BASF, DSM, Fidal, Freshfields-Bruckhaus & Deringer, KPMG-Meijburg, LEGO, McAfee, Nokia, Oracle, Pearson, Rhodia or Royal Bank of Scotland, ex-IMD and Nyenrode professors Chris Parker and Didier Marlier describe a clear process of how to combinethe intellectual (Logos), behavioural (Ethos) and emotional (Pathos) agendas in order to rapidly and decisively engage people into large scale change. The book has deliberately been kept short and lively, written in a provocative and unusual style.
Electronic reproduction.
Basingstoke, England :
Palgrave Macmillan,
2009.
Mode of access:World Wide Web.
ISBN: 9780230233577Subjects--Topical Terms:
187557
Leadership.
Index Terms--Genre/Form:
214472
Electronic books.
LC Class. No.: HD57.7 / .M39235 2009
Dewey Class. No.: 658.4/092
Engaging leadershipthree agendas for sustaining achievement /
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