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Scenario thinkingpractical approaches to the future /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Scenario thinkingGeorge Wright, George Cairns.
其他題名:
practical approaches to the future /
作者:
Wright, George.
其他作者:
Cairns, George.
出版者:
New York :Palgrave Macmillan,2011.
面頁冊數:
p.cm.
附註:
Includes index.
標題:
Business planning.
電子資源:
An electronic book accessible through the World Wide Web; click for information
ISBN:
9780230306899 (electronic bk.)
Scenario thinkingpractical approaches to the future /
Wright, George.
Scenario thinking
practical approaches to the future /[electronic resource] :George Wright, George Cairns. - New York :Palgrave Macmillan,2011. - p.cm.
Includes index.
Machine generated contents note: -- Acknowledgements -- Introduction -- Why should the individual and organization practice scenario thinking? -- Working with scenarios: introducing the basic method -- Incorporating stakeholder values and facilitating critique of scenario storylines -- Understanding stakeholder viewpoints. -- Augmented scenario approaches: delving deeper and stretching wider -- Scenarios and decision analysis -- Creating robust strategies and robust organizations -- The backward logic method of constructing extreme scenarios -- Diagnosing organizational receptiveness -- Summary -- Appendix 1.
Scenarios are a widely used approach to aid strategic analysis. An innovative guide to new methods in scenario thinking, this book presents a detailed step-by-step account of the b3 sintuitive logics b4 s method for developing and using scenarios within organizations. The authors detail a range of methodological innovations and show how to apply the most relevant technique to a particular situation. The approach is based on a mix of both high-level research and top-level consultancy experience. The book focuses on the demonstration and illustration of practical steps in scenario development processes. Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed 'road maps' on how to implement them - together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organization b2 ss disposal.
Electronic reproduction.
Basingstoke, England :
Palgrave Macmillan,
2011.
Mode of access: World Wide Web.
ISBN: 9780230306899 (electronic bk.)
Source: 412729Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:
199822
Business planning.
Index Terms--Genre/Form:
214472
Electronic books.
LC Class. No.: HD30.28 / .W746 2011
Dewey Class. No.: 658.4/012
Scenario thinkingpractical approaches to the future /
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Machine generated contents note: -- Acknowledgements -- Introduction -- Why should the individual and organization practice scenario thinking? -- Working with scenarios: introducing the basic method -- Incorporating stakeholder values and facilitating critique of scenario storylines -- Understanding stakeholder viewpoints. -- Augmented scenario approaches: delving deeper and stretching wider -- Scenarios and decision analysis -- Creating robust strategies and robust organizations -- The backward logic method of constructing extreme scenarios -- Diagnosing organizational receptiveness -- Summary -- Appendix 1.
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Scenarios are a widely used approach to aid strategic analysis. An innovative guide to new methods in scenario thinking, this book presents a detailed step-by-step account of the b3 sintuitive logics b4 s method for developing and using scenarios within organizations. The authors detail a range of methodological innovations and show how to apply the most relevant technique to a particular situation. The approach is based on a mix of both high-level research and top-level consultancy experience. The book focuses on the demonstration and illustration of practical steps in scenario development processes. Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed 'road maps' on how to implement them - together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organization b2 ss disposal.
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