• The power of customer misbehavior :drive growth and innovation by learning from your customers /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: The power of customer misbehavior :Michael Fisher, Martin Abbott and Kalle Lyytinen.
    其他題名: drive growth and innovation by learning from your customers /
    作者: Fisher, Michael,
    其他作者: Abbott, Martin,
    面頁冊數: 1 online resource.
    標題: Consumer behavior.
    電子資源: https://link.springer.com/book/10.1057/9781137348920
    ISBN: 1137348925 (electronic bk.)
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