紀錄類型: |
書目-電子資源
: Monograph/item
|
正題名/作者: |
Advertising managementby Manukonda Rabindranath, Aradhana Kumari Singh. |
其他題名: |
concepts, theories, research and trends / |
作者: |
Rabindranath, Manukonda. |
其他作者: |
Singh, Aradhana Kumari. |
出版者: |
Singapore :Springer Nature Singapore :2024. |
面頁冊數: |
xv, 267 p. :ill. (some col.), digital ;24 cm. |
Contained By: |
Springer Nature eBook |
標題: |
AdvertisingManagement. |
電子資源: |
https://doi.org/10.1007/978-981-99-8657-6 |
ISBN: |
9789819986576$q(electronic bk.) |