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Damage control :why everything you k...
~
Dezenhall, Eric.
Damage control :why everything you know about crisis management is wrong /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Damage control :Eric Dezenhall and John Weber.
其他題名:
why everything you know about crisis management is wrong /
作者:
Dezenhall, Eric.
其他作者:
Weber, John,
出版者:
New York :Portfolio,2007.
面頁冊數:
xii, 212 p. ;22 cm.
附註:
Includes index.
標題:
Crisis managementCase studies.United States
電子資源:
http://www.loc.gov/catdir/toc/ecip074/2006035789.html
電子資源:
http://www.loc.gov/catdir/enhancements/fy0728/2006035789-b.html
電子資源:
http://www.loc.gov/catdir/enhancements/fy0728/2006035789-d.html
ISBN:
9781591841548
Damage control :why everything you know about crisis management is wrong /
Dezenhall, Eric.
Damage control :
why everything you know about crisis management is wrong /Eric Dezenhall and John Weber. - New York :Portfolio,2007. - xii, 212 p. ;22 cm.
Includes index.
The Tylenol case isn't the model for every crisis -- Know the difference between a nuisance, a problem, a crisis, and a marketplace assault -- Blame and resentment -- Offense wins, defense loses -- Cloak every argument in a principle -- Preach to the choir -- Damage control means more than having to say you're sorry -- A crisis well managed is a tale of redemption -- When you can't make them like you, make them stop attacking you -- Dissuasion -- Do the media's job for them -- When the judge and jury need to know -- Write your own case history -- Know when to fold them -- The best case studies are the ones you'll never hear about -- In crisis, personality trumps planning -- Know whose side your team is on -- The crisis in your future.
ISBN: 9781591841548
LCCN: 2006035789Subjects--Topical Terms:
443890
Crisis management
--United States--Case studies.
LC Class. No.: HD49 / D532 2007
Dewey Class. No.: 658.4/056
Damage control :why everything you know about crisis management is wrong /
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http://www.loc.gov/catdir/toc/ecip074/2006035789.html
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http://www.loc.gov/catdir/enhancements/fy0728/2006035789-d.html
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