Product management.

Product strategy for high technology companies :accelerating your business to web speed / by: (書目-語言資料,印刷品)

Product lifecycle management :driving the next generation of lean thinking / by: (書目-語言資料,印刷品)

What customers want :using outcome-driven innovation to create breakthrough products and services / by: (書目-語言資料,印刷品)

The product manager's handbook / by: (書目-語言資料,印刷品)

Enterprise transformation understanding and enabling fundamental change / by: (書目-電子資源)

Stimulating innovation in products and services with function analysis and mapping / by: (書目-電子資源)

Innovation management and new product development / by: (書目-語言資料,印刷品)

Product and services management / by: (書目-語言資料,印刷品)

Juicing the orange :how to turn creativity into a powerful business advantage / by: (書目-語言資料,印刷品)

Competitive identity :the new brand management for nations, cities and regions / by: (書目-語言資料,印刷品)

Product Customization / by: (書目-電子資源)

Understanding brands by: (書目-電子資源)

Competitive identitythe new brand management for nations, cities and regions / by: (書目-電子資源)

Mass customization information systems in business by: (書目-電子資源)

Branded entertainmentproduct placement & brand strategy in the entertainment business / by: (書目-電子資源)

Branding unboundthe future of advertising, sales, and the brand experience in the wireless age / by: (書目-電子資源)

Innovation management and new product development by: (書目-電子資源)

The design of things to comehow ordinary people create extraordinary products / by: (書目-電子資源)

Brand failuresthe truth about the 100 biggest branding mistakes of all time / by: (書目-電子資源)

Software product management and pricingkey success factors for software organizations / by: (書目-電子資源)

Developing practical wireless applications by: (書目-電子資源)

From brand vision to brand evaluationthe strategic process of growing and strengthening brands building and sustaining brands / by: (書目-電子資源)

New product developmentfrom initial idea to product management / by: (書目-電子資源)

Product and services management by: (書目-電子資源)

Innovation management and new product development / by: (書目-語言資料,印刷品)

The design of things to come :how ordinary people create extraordinary products / by: (書目-語言資料,印刷品)

Global brand integrity management :how to protect your product in today's competitive environment by: (書目-電子資源)

Materials and innovative product developmentusing common sense / by: (書目-電子資源)

Overcoming inventoritisthe silent killer of innovation / by: (書目-電子資源)

Expert product management toolkit bundleadvanced techniques, tips, strategies, templates and training for product management & product marketing / by: (書目-電子資源)

Expert product managementadvanced techniques, tips & strategies for product management & product marketing / by: (書目-電子資源)

The economy of brands by: (書目-電子資源)

Brand management for international hotels by: (書目-電子資源)

Business-to-business brand managementtheory, research and executive case study exercises / by: (書目-電子資源)

Storytellingbranding in practice / by: (書目-電子資源)

Managing the dynamics of new product development processesa new product lifecycle management paradigm / by: (書目-電子資源)

Product lifecycle management21st century paradigm for product realisation / by: (書目-電子資源)

Designing winning products by: (書目-電子資源)

Managing service operationsdesign and implementation / by: (書目-電子資源)

Brand management by: (書目-電子資源)

Branding and sustainable competitive advantagebuilding virtual presence / by: (書目-電子資源)

Brand aesthetics by: (書目-電子資源)

Eating the big fishhow challenger brands can compete against brand leaders / by: (書目-電子資源)

Brand revolutionrethinking brand identity / by: (書目-電子資源)

Lifestyle brandsa guide to aspirational marketing / by: (書目-電子資源)

Luxury talent managementleading and managing a luxury brand / by: (書目-電子資源)

Product information management for mass customizationconnecting customer, front-office and back-office for fast and efficient customization / by: (書目-電子資源)

The essential persona lifecycleyour guide to building and using personas / by: (書目-電子資源)

Design reuse in product development modeling, analysis and optimization by: (書目-電子資源)

New food product developmentfrom concept to marketplace / by: (書目-電子資源)

Internal brand management in an international context by: (書目-電子資源)

Background and future prospects in life cycle assessment by: (書目-電子資源)

Product information managementtheory and practice / by: (書目-電子資源)

New product development in textilesinnovation and production / by: (書目-電子資源)

Disruption by designhow to create products that disrupt and then dominate markets / by: (書目-電子資源)

Innovation and product managementa holistic and practical approach to uncertainty reduction / by: (書目-電子資源)

Vertical brand portfolio managementstrategies for integrated brand management between manufacturers and retailers / by: (書目-電子資源)

Through-life engineering servicesmotivation, theory, and practice / by: (書目-電子資源)

Product lifecycle management.Volume 1,21st century paradigm for product realisation by: (書目-電子資源)

Empowering brands with customer integrationclassification, benefits and success factors / by: (書目-電子資源)

Product lifecycle management.Volume 2,The devil is in the details by: (書目-電子資源)

Brand page attachmentan empirical study on Facebook users' attachment to brand pages / by: (書目-電子資源)

Business project management and marketingmastering business markets / by: (書目-電子資源)

Supply chain configurationconcepts, solutions, and applications / by: (書目-電子資源)

Dynamic productsshaping information to engage and persuade / by: (書目-電子資源)

Grow the corehow to focus on your core business for brand success / by: (書目-電子資源)

Re-modeling the brand purchase funnelconceptualization and empirical application / by: (書目-電子資源)

Advances in through-life engineering services by: (書目-電子資源)

The product manager's toolkitmethodologies, processes, and tasks in technology product management / by: (書目-電子資源)

Organizational competence for servitization by: (書目-電子資源)

Product management essentialstools and techniques for becoming an effective technical product manager / by: (書目-電子資源)

Building brand equity and consumer trust through radical transparency practices by: (書目-電子資源)

Mastering disruption and innovation in product managementconnecting the dots / by: (書目-電子資源)

Software product managementfinding the right balance for YourProduct Inc. / by: (書目-電子資源)

Product lifecycle management.21st century paradigm for product realisationVolume 1 : by: (書目-電子資源)

Project management in product developmentleadership skills and management techniques to deliver great products / by: (書目-電子資源)

Product lifecycle management.21st century paradigm for product realisation /(Volume 1) by: (書目-電子資源)

Strategic retail management and brand managementtrends, tactics, and examples / by: (書目-電子資源)

The IoT product managera handbook for engineers, data analysts, and other IT professionals / by: (書目-電子資源)

Successful product managementtool box for professional product management and product marketing / by: (書目-電子資源)

Methodical development of modular product familiesdeveloping high product diversity in a manageable way / by: (書目-電子資源)

Integrated product and sales management in B2Bdeveloping, managing and selling technology based industrial products profitably / by: (書目-電子資源)

The lean-agile dilemmaproduct management inside a chunky corporate / by: (書目-電子資源)

Product lifecycle management.(Volume 5),What happens across the product lifecycle? by: (書目-電子資源)