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Buckingham, Ian P., (1967-)

Overview

Works:	7 works in 1 publications in 1 languages

Titles

Brand engagementhow employees make or break brands / by: Buckingham, Ian P., (1967-); Palgrave Connect (Online service) (Electronic resources)

Brand championshow superheroes bring brands to life / by: Buckingham, Ian P., (1967-) (Electronic resources)

Subjects

Brand name products Organizational commitment. Interpersonal communication. BUSINESS & ECONOMICS Brand name products. Employee motivation. Branding (Marketing)

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