Languages
Lusch, Robert F.
Overview
| Works: | 1 works in 2 publications in 1 languages | |
|---|---|---|
Titles
Toward a better understanding of the role of value in markets and marketingspecial issue /
by:
Lusch, Robert F.; Vargo, Stephen L., (1945-)
(Electronic resources)
Service-dominant logic :premises, perspectives, possibilities /
by:
Lusch, Robert F.; Vargo, Stephen L., (1945-)
(Language materials, printed)
The service-dominant logic of marketing :dialog, debate, and directions /
by:
Lusch, Robert F.; Vargo, Stephen L., (1945-)
(Language materials, printed)
Service-dominant logicpremises, perspectives, possibilities /
by:
Lusch, Robert F.; Vargo, Stephen L., (1945-)
(Electronic resources)