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International marketing /
~
Cateora, Philip R.
International marketing /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
International marketing /Philip R. Cateora, John L. Graham.
Author:
Cateora, Philip R.
other author:
Graham, John L.
Published:
New York :Irwin McGraw-Hill,c2002.
Description:
xxv, 694 p. :ill. ;29 cm.
Series:
The McGraw-Hill/Irwin series in marketing
Subject:
International business enterprises.
ISBN:
0071123121
International marketing /
Cateora, Philip R.
International marketing /
Philip R. Cateora, John L. Graham. - 11th ed. - New York :Irwin McGraw-Hill,c2002. - xxv, 694 p. :ill. ;29 cm. - The McGraw-Hill/Irwin series in marketing.
Includes bibliographical references and indexes.
ISBN: 0071123121
LCCN: 2001024810Subjects--Topical Terms:
183603
International business enterprises.
LC Class. No.: HF1416 / .C375 2002
Dewey Class. No.: 658.8/48
International marketing /
LDR
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2001024810
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0071123121
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0072398841 (hardback)
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00103845
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DLC
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DLC
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pcc
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HF1416
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.C375 2002
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Cateora, Philip R.
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216632
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International marketing /
$c
Philip R. Cateora, John L. Graham.
250
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11th ed.
260
$a
New York :
$c
c2002.
$b
Irwin McGraw-Hill,
300
$a
xxv, 694 p. :
$b
ill. ;
$c
29 cm.
440
4
$a
The McGraw-Hill/Irwin series in marketing
504
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Includes bibliographical references and indexes.
650
$a
International business enterprises.
$3
183603
650
$a
Export marketing.
$3
216633
700
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Graham, John L.
$3
216631
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西方語文圖書區(四樓)
Items
3 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
Call number
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Opac note
Attachments
320000272445
西方語文圖書區(四樓)
1圖書
一般圖書
HF1416 C375 2002
一般使用(Normal)
On shelf
0
320000147068
西方語文圖書區(四樓)
1圖書
一般圖書
HF1416 C375 2002 c.2
一般使用(Normal)
On shelf
0
320000649782
西方語文圖書區(四樓)
1圖書
一般圖書
HF1416 C375 2002 c.3
一般使用(Normal)
On shelf
0
3 records • Pages 1 •
1
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