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Is your advertising working？:a guide...
~
Jones, John Philip.
Is your advertising working？:a guide to evaluating campaign effectiveness /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Is your advertising working？:by Colon McDonald.
其他題名:
a guide to evaluating campaign effectiveness /
作者:
McDonald, Colin.
其他作者:
Jones, John Philip.
出版者:
Oxford :World Advertising Research Center,c2003.
面頁冊數:
77 p. ;24 cm.
標題:
AdvertisingUnited States.
ISBN:
184116139X (pbk.)
Is your advertising working？:a guide to evaluating campaign effectiveness /
McDonald, Colin.
Is your advertising working？:
a guide to evaluating campaign effectiveness /by Colon McDonald. - Oxford :World Advertising Research Center,c2003. - 77 p. ;24 cm.
Includes bibliographical references and indexes.
ISBN: 184116139X (pbk.)
LCCN: 98040120 Subjects--Topical Terms:
180525
Advertising
--United States.
Is your advertising working？:a guide to evaluating campaign effectiveness /
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