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Basic marketing research /

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Churchill, Gilbert A.

Basic marketing research /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Basic marketing research /Gilbert A. Churchill, Tom J. Brown.
Author:	Churchill, Gilbert A.
Published:	Mason, Ohio :South-Western,c2004.
Description:	xxvii, 738 p. :ill. ;29 cm.
Subject:	Marketing research.
ISBN:	0324190972 :

Basic marketing research /
Churchill, Gilbert A.

Basic marketing research /Gilbert A. Churchill, Tom J. Brown. - 5th ed. - Mason, Ohio :South-Western,c2004. - xxvii, 738 p. :ill. ;29 cm.

Includes bibliographical references and index.

ISBN: 0324190972 :NT$1080

LCCN: 2003103984Subjects--Topical Terms:

200345
Marketing research.

LC Class. No.: HF5415.2 / .C49 2004

Dewey Class. No.: 658.8/3

Basic marketing research /
LDR:00614cam _22002174a_450 001 159555
005 030806150859.0
005 20030806150859.0
008 090528s2004 ohua b 001 0 eng
010 $a 2003103984
020 $a 0324190972 : $c NT$1080
035 $a 00131451
040 $a DLC $c DLC $d DLC
041 $a eng
042 $a pcc
050 0 0 $a HF5415.2 $b .C49 2004
082 0 0 $2 22 $a 658.8/3
100 $a Churchill, Gilbert A. $3 218656
245 1 0 $a Basic marketing research / $c Gilbert A. Churchill, Tom J. Brown.
250 $a 5th ed.
260 $a Mason, Ohio : $c c2004. $b South-Western,
300 $a xxvii, 738 p. : $b ill. ; $c 29 cm.
504 $a Includes bibliographical references and index.
650 $a Marketing research. $3 200345

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HF5415.2 C49 2004

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1 records • Pages 1 •
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