| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Consumer behavior /Leon G. Schiffman, Leslie Lazar Kanuk. |
| Author: |
Schiffman, Leon G. |
| other author: |
Kanuk, Leslie Lazar. |
| Published: |
Upper Saddle River, N.J. :Pearson Education,2004. |
| Description: |
xxiv, 587, [67] p. in various pagings ;26 cm. |
| Subject: |
Consumer behavior. |
| ISBN: |
0130491756 (International ed.) (pbk.) : |