Record Type: |
Language materials, printed
: Monograph/item
|
Title/Author: |
Consumer behavior /Leon G. Schiffman, Leslie Lazar Kanuk. |
Author: |
Schiffman, Leon G. |
other author: |
Kanuk, Leslie Lazar. |
Published: |
London : Prentice Hall ;c2000. |
Description: |
xiii, 469, [27] p. :col. ill. ;26 cm. |
Notes: |
Previous ed.: 1997. |
Subject: |
Consumer behavior. |
ISBN: |
0130859141 (pbk.) |