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International marketing strategy :an...

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Lowe, Robin, (1945-)

International marketing strategy :analysis, development and implementation /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	International marketing strategy :Isobel Doole and Robin Lowe.
Reminder of title:	analysis, development and implementation /
other author:	Lowe, Robin,
Published:	London :Thomson Learning,2001.
Description:	xvi, 453 p. :ill. ;26 cm.
Subject:	Export marketingManagement.
ISBN:	1861527721 (pbk.)

International marketing strategy :analysis, development and implementation /
International marketing strategy :analysis, development and implementation /Isobel Doole and Robin Lowe. - 3rd ed. - London :Thomson Learning,2001. - xvi, 453 p. :ill. ;26 cm.

Includes bibliographical references.

ISBN: 1861527721 (pbk.)Subjects--Topical Terms:

212315
Export marketing
--Management.

LC Class. No.: HF1416 / .D67 2001

International marketing strategy :analysis, development and implementation /
LDR:00452cam _2200133 a_450 001 165717
008 090528s2001 enka 001 0 eng d
020 $a 1861527721 (pbk.)
035 $a 00158271
050 4 $a HF1416 $b .D67 2001
245 1 0 $a International marketing strategy : $b analysis, development and implementation / $c Isobel Doole and Robin Lowe.
250 $a 3rd ed.
260 $a London : $c 2001. $b Thomson Learning,
300 $a xvi, 453 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references.
650 $a Export marketing $x Management. $3 212315
650 $a Export marketing $x Management $x Case studies. $3 212316
700 $a Lowe, Robin, $d 1945- $3 234027

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1 records • Pages 1 •
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Inventory Number

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320000373631

西方語文圖書區(四樓)

1圖書

一般圖書

HF1416 I61 2001

一般使用(Normal)

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1 records • Pages 1 •
1

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