| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Consumer behavior /John C. Mowen |
| Author: |
Mowen, John C. |
| Published: |
New Jersey :Prentice-Hall International,c1995 |
| Description: |
1v.(various pagings) :col. ill. ;25cm |
| Subject: |
Consumer behaviorUnited States |
| ISBN: |
0-13-320987-3(pbk.) : |