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The growth gamble :when leaders shou...

Campbell, Andrew, (1950 Aug. 3-)

The growth gamble :when leaders should bet big on new businesses and how to avoid expensive failures /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The growth gamble :Andrew Campbell & Robert Park.
Reminder of title:	when leaders should bet big on new businesses and how to avoid expensive failures /
Author:	Campbell, Andrew,
other author:	Park, Robert.
Published:	Boston :Nicholas Brealey International,2005.
Description:	xv, 321p. :ill. ;24 cm.
Subject:	Conglomerate corporationsPlanning.
Online resource:	http://www.loc.gov/catdir/toc/ecip058/2005004642.html
ISBN:	1904838049 :

The growth gamble :when leaders should bet big on new businesses and how to avoid expensive failures /
Campbell, Andrew,1950 Aug. 3-

The growth gamble :when leaders should bet big on new businesses and how to avoid expensive failures /Andrew Campbell & Robert Park. - Boston :Nicholas Brealey International,2005. - xv, 321p. :ill. ;24 cm.

Includes bibliographical references and index.

The challenge of new businesses -- Beating the odds -- The difficulties of building new legs -- When low growth is better than gambling -- The new business traffic lights -- Diversification -- Searching for new businesses -- Is there a role for corporate venturing? -- Positioning and supporting a new business -- An age of realism.

ISBN: 1904838049 :NT$960

LCCN: 2005004642Subjects--Topical Terms:

246373
Conglomerate corporations
--Planning.

LC Class. No.: HD2756 / .C34 2005

Dewey Class. No.: 658.1/1

The growth gamble :when leaders should bet big on new businesses and how to avoid expensive failures /
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245 1 4 $a The growth gamble : $b when leaders should bet big on new businesses and how to avoid expensive failures / $c Andrew Campbell & Robert Park.
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263 $a 0504
300 $a xv, 321p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
505 0 $a The challenge of new businesses -- Beating the odds -- The difficulties of building new legs -- When low growth is better than gambling -- The new business traffic lights -- Diversification -- Searching for new businesses -- Is there a role for corporate venturing? -- Positioning and supporting a new business -- An age of realism.
650 $a Conglomerate corporations $x Planning. $3 246373
650 $a Conglomerate corporations $x Management. $3 246374
650 $a Corporations $x Growth. $3 209624
650 $a Business planning. $3 199822
650 $a Corporate culture. $3 209905
700 $a Park, Robert. $3 246371
856 4 1 $3 Table of contents $u http://www.loc.gov/catdir/toc/ecip058/2005004642.html $z http://www.loc.gov/catdir/toc/ecip058/2005004642.html