國立高雄大學圖資館 |

語系: 繁體中文

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

Strategic political communication :r...

Copeland, Gary.

Strategic political communication :rethinking social influence, persuasion, and propaganda /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Strategic political communication :Karen S. Johnson-Cartee and Gary A. Copeland.
其他題名:	rethinking social influence, persuasion, and propaganda /
作者:	Johnson-Cartee, Karen S.
其他作者:	Copeland, Gary.
出版者:	Lanham, Md. :Rowman & Littlefield,c2004.
面頁冊數:	ix, 231 p. :ill. ;24 cm.
叢書名:	Communication, media, and politics.
標題:	Social influence.
電子資源:	Table of contents
ISBN:	0742528812

Strategic political communication :rethinking social influence, persuasion, and propaganda /
Johnson-Cartee, Karen S.

Strategic political communication :rethinking social influence, persuasion, and propaganda /Karen S. Johnson-Cartee and Gary A. Copeland. - Lanham, Md. :Rowman & Littlefield,c2004. - ix, 231 p. :ill. ;24 cm. - Communication, media, and politics..

Includes bibliographical references (p. 203-226) and index.

In defense of social influence and social marketers -- Social psychology: understanding human behavior and social influence -- Social influence models -- Identifying and targeting those you want to influence -- The individual in a mass-mediated world -- Propaganda strategies -- Propaganda tactics and principles.

ISBN: 0742528812

LCCN: 2003017722Subjects--Topical Terms:

251222
Social influence.

LC Class. No.: HM1176 / .J65 2004

Dewey Class. No.: 302.13

Strategic political communication :rethinking social influence, persuasion, and propaganda /
LDR:01253cam _2200289 a_450 001 173998
003 OCoLC
003 oLC
005 050311152216.0
005 20050311152216.0
008 090528s2004 mdua b 001 0 eng
010 $a 2003017722
020 $a 0742528812
020 $a 0742528820 (pbk.)
035 $a 00276889
040 $a DLC $c DLC $d YBM $d YDX
041 $a eng
042 $a pcc
050 0 0 $a HM1176 $b .J65 2004
082 0 0 $2 22 $a 302.13
082 0 4 $a 302.13 $b J66
100 $a Johnson-Cartee, Karen S. $3 251221
245 1 0 $a Strategic political communication : $b rethinking social influence, persuasion, and propaganda / $c Karen S. Johnson-Cartee and Gary A. Copeland.
260 $a Lanham, Md. : $c c2004. $b Rowman & Littlefield,
300 $a ix, 231 p. : $b ill. ; $c 24 cm.
440 0 $a Communication, media, and politics.
504 $a Includes bibliographical references (p. 203-226) and index.
505 0 $a In defense of social influence and social marketers -- Social psychology: understanding human behavior and social influence -- Social influence models -- Identifying and targeting those you want to influence -- The individual in a mass-mediated world -- Propaganda strategies -- Propaganda tactics and principles.
650 $a Social influence. $3 251222
700 $a Copeland, Gary. $3 251220
856 4 1 $3 Table of contents $u http://www.loc.gov/catdir/toc/ecip047/2003017722.html $z Table of contents