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When marketing becomes a minefield.

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Harvard Business School.

When marketing becomes a minefield.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	When marketing becomes a minefield.
Published:	Boston :Harvard Business School Press,c2004.
Description:	187 p. ;21 cm.
Notes:	"Case studies from the pages of Harvard business review"--Cover.
Notes:	"What will you do?"--Cover.
Series:	Management dilemmas
Subject:	MarketingProblems, exercises, etc.Management
Online resource:	http://www.loc.gov/catdir/toc/ecip0413/2004000446.html
ISBN:	1591395054 (pbk.) :

When marketing becomes a minefield.
When marketing becomes a minefield. - Boston :Harvard Business School Press,c2004. - 187 p. ;21 cm. - Management dilemmas.

"Case studies from the pages of Harvard business review"--Cover.

ISBN: 1591395054 (pbk.) :NT590

LCCN: 2004000446Subjects--Topical Terms:

441832
Marketing
--Management--Problems, exercises, etc.

LC Class. No.: HF5415.13 / .M343 2004

Dewey Class. No.: 658.8

When marketing becomes a minefield.
LDR:00714cam 22002054a 450 001 177180
005 20070314161450.0
008 090528s2004 mau b 000 0 eng d
010 $a 2004000446
020 $a 1591395054 (pbk.) : $c NT590
035 $a 00285260
042 $a pcc
050 0 0 $a HF5415.13 $b .M343 2004
082 0 0 $2 22 $a 658.8
245 0 0 $a When marketing becomes a minefield.
260 $a Boston : $c c2004. $b Harvard Business School Press,
300 $a 187 p. ; $c 21 cm.
440 0 $a Management dilemmas
500 $a "Case studies from the pages of Harvard business review"--Cover.
500 $a "What will you do?"--Cover.
650 $a Marketing $x Management $v Problems, exercises, etc. $3 441832
710 $a Harvard Business School. $b Press. $3 258194
730 $a Harvard business review. $3 202265
856 4 1 $3 Table of contents $u http://www.loc.gov/catdir/toc/ecip0413/2004000446.html $z http://www.loc.gov/catdir/toc/ecip0413/2004000446.html

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1 records • Pages 1 •
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320000261703

西方語文圖書區(四樓)

1圖書

一般圖書

HF5415.13 W567 2004

一般使用(Normal)

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1 records • Pages 1 •
1

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http://www.loc.gov/catdir/toc/ecip0413/2004000446.html

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