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Financial services marketing :an int...

Ennew, Christine.

Financial services marketing :an international guide to principles and practice /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Financial services marketing :Christine T. Ennew and Nigel Waite.
Reminder of title:	an international guide to principles and practice /
Author:	Ennew, Christine.
other author:	Waite, Nigel.
Published:	Amsterdam ;Butterworth-Heinemann,2007.
Description:	xvi, 400 p. :ill. ;25 cm.
Subject:	Financial services industryMarketing.
Online resource:	http://www.loc.gov/catdir/enhancements/fy0708/2007295341-d.html
ISBN:	9780750669979 (pbk.)

Financial services marketing :an international guide to principles and practice /
Ennew, Christine.

Financial services marketing :an international guide to principles and practice /Christine T. Ennew and Nigel Waite. - 1st ed. - Amsterdam ;Butterworth-Heinemann,2007. - xvi, 400 p. :ill. ;25 cm.

Includes bibliographical references (p. [381]-389) and index.

ISBN: 9780750669979 (pbk.)

LCCN: 2007295341Subjects--Topical Terms:

230813
Financial services industry
--Marketing.

Dewey Class. No.: 332.10688

Financial services marketing :an international guide to principles and practice /
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100 $a Ennew, Christine. $3 258505
245 1 0 $a Financial services marketing : $b an international guide to principles and practice / $c Christine T. Ennew and Nigel Waite.
250 $a 1st ed.
260 $a Amsterdam ; $a Boston ; $a London : $c 2007. $b Butterworth-Heinemann,
300 $a xvi, 400 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. [381]-389) and index.
650 $a Financial services industry $x Marketing. $3 230813
700 $a Waite, Nigel. $3 258504
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0708/2007295341-d.html $z http://www.loc.gov/catdir/enhancements/fy0708/2007295341-d.html