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Handbook of CRM :achieving excellenc...

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Payne, Adrian.

Handbook of CRM :achieving excellence in customer management /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Handbook of CRM :Adrian Payne.
Reminder of title:	achieving excellence in customer management /
Author:	Payne, Adrian.
Published:	Amsterdam ;Elsevier Butterworth-Heinemann,2006.
Description:	xx, 438 p. :ill. ;24 cm.
Subject:	Relationship marketingManagement.
ISBN:	9780750664370 (pbk.)

Handbook of CRM :achieving excellence in customer management /
Payne, Adrian.

Handbook of CRM :achieving excellence in customer management /Adrian Payne. - Amsterdam ;Elsevier Butterworth-Heinemann,2006. - xx, 438 p. :ill. ;24 cm.

Includes bibliographical references (p. [408]-429) and index.

ISBN: 9780750664370 (pbk.)

Nat. Bib. No.: GBA516878bnbSubjects--Topical Terms:

266576
Relationship marketing
--Management.

LC Class. No.: HF5415.5 / P346 2006

Dewey Class. No.: 658.812

Handbook of CRM :achieving excellence in customer management /
LDR:00621nam 2200181 a 450 001 181846
005 19980403150926.0
008 090528s2006 ne a f 001 0 eng
015 $2 bnb $a GBA516878
020 $a 9780750664370 (pbk.)
020 $a 0750664371 (pbk.) : $c NT$1373
035 $a 00321559
040 $a UKM $c UKM $d BAKER $d BWKUK
050 4 $a HF5415.5 $b P346 2006
082 0 4 $2 22 $a 658.812
100 $a Payne, Adrian. $3 266575
245 1 0 $a Handbook of CRM : $b achieving excellence in customer management / $c Adrian Payne.
260 $a Amsterdam ; $a Burlington, MA : $c 2006. $b Elsevier Butterworth-Heinemann,
300 $a xx, 438 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references (p. [408]-429) and index.
650 $a Relationship marketing $x Management. $3 266576
650 $a Customer relations. $3 202164

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