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Service management and marketing :cu...

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Grönroos, Christian, (1947-)

Service management and marketing :customer management in service competition /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Service management and marketing :Christian Grnroos.
其他題名:	customer management in service competition /
作者:	Grönroos, Christian,
出版者:	Chichester, West Sussex, England ;J. Wiley & Sons,c2007.
面頁冊數:	x, 483 p. :ill. ;24 cm.
標題:	Customer services.
電子資源:	http://www.loc.gov/catdir/toc/ecip071/2006030743.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0826/2006030743-d.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0826/2006030743-b.html
ISBN:	0470028629 (pbk. : alk. paper) :

Service management and marketing :customer management in service competition /
Grönroos, Christian,1947-

Service management and marketing :customer management in service competition /Christian Grnroos. - 3rd ed. - Chichester, West Sussex, England ;J. Wiley & Sons,c2007. - x, 483 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 0470028629 (pbk. : alk. paper) :NT$1763

LCCN: 2006030743Subjects--Topical Terms:

200368
Customer services.

LC Class. No.: HD9980.5 / G876 2007

Dewey Class. No.: 658.8

Service management and marketing :customer management in service competition /
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010 $a 2006030743
020 $a 0470028629 (pbk. : alk. paper) : $c NT$1763
020 $a 9780470028629 (pbk. : alk. paper)
035 $a 00340796
040 $a DLC $c DLC $d DLC
050 4 $a HD9980.5 $b G876 2007
082 0 0 $a 658.8 $2 22
100 $a Grönroos, Christian, $d 1947- $3 283160
245 1 0 $a Service management and marketing : $b customer management in service competition / $c Christian Grnroos.
250 $a 3rd ed.
260 $a Chichester, West Sussex, England ; $a Hoboken, NJ : $c c2007. $b J. Wiley & Sons,
300 $a x, 483 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 $a Customer services. $3 200368
650 $a Service industries $x Marketing. $3 187344
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip071/2006030743.html $z http://www.loc.gov/catdir/toc/ecip071/2006030743.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0826/2006030743-d.html $z http://www.loc.gov/catdir/enhancements/fy0826/2006030743-d.html
856 4 2 $3 Contributor biographical information $u http://www.loc.gov/catdir/enhancements/fy0826/2006030743-b.html $z http://www.loc.gov/catdir/enhancements/fy0826/2006030743-b.html

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http://www.loc.gov/catdir/toc/ecip071/2006030743.html
http://www.loc.gov/catdir/enhancements/fy0826/2006030743-d.html
http://www.loc.gov/catdir/enhancements/fy0826/2006030743-b.html

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