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Consumer behavior :buying, having, a...

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Solomon, Michael R.

Consumer behavior :buying, having, and being /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Consumer behavior :Michael R. Solomon.
Reminder of title:	buying, having, and being /
Author:	Solomon, Michael R.
Published:	Upper Saddle River, NJ :Pearson/Prentice Hall,c2009.
Description:	xxv, 694 p. :col. ill. ;29 cm.
Subject:	Consumer behavior.
Online resource:	http://www.loc.gov/catdir/toc/fy0804/2008000236.html
ISBN:	0136015964

Consumer behavior :buying, having, and being /
Solomon, Michael R.

Consumer behavior :buying, having, and being /Michael R. Solomon. - 8th ed. - Upper Saddle River, NJ :Pearson/Prentice Hall,c2009. - xxv, 694 p. :col. ill. ;29 cm.

Includes bibliographical references and indexes.

Consumers rule -- Perception -- Learning and memory -- Motivation and values -- The self -- Personality and lifestyles -- Attitudes -- Attitude change and interactive communications -- Individual decision making -- Buying and disposing -- Group influence and opinion leadership -- Organizational and household decision making -- Income and social class -- Ethnic, racial, and religious subculters -- Age subcultures -- Cultural influences on consumer behavior -- Global consumer culture.

ISBN: 0136015964

LCCN: 2008000236Subjects--Topical Terms:

185170
Consumer behavior.

LC Class. No.: HF5415.32 / S689 2009

Dewey Class. No.: 658.8/342

Consumer behavior :buying, having, and being /
LDR:01248cam 2200217 a 450 001 200040
005 20090421162411.0
008 090528s2009 njua 001 0 eng
010 $a 2008000236
020 $a 0136015964
020 $a 9780136015963 : $c NT$4791
035 $a 00369667
040 $a DLC $c DLC $d DLC
050 4 $a HF5415.32 $b S689 2009
082 0 0 $2 22 $a 658.8/342
100 $a Solomon, Michael R. $3 236024
245 1 0 $a Consumer behavior : $b buying, having, and being / $c Michael R. Solomon.
250 $a 8th ed.
260 $a Upper Saddle River, NJ : $c c2009. $b Pearson/Prentice Hall,
300 $a xxv, 694 p. : $b col. ill. ; $c 29 cm.
504 $a Includes bibliographical references and indexes.
505 0 $a Consumers rule -- Perception -- Learning and memory -- Motivation and values -- The self -- Personality and lifestyles -- Attitudes -- Attitude change and interactive communications -- Individual decision making -- Buying and disposing -- Group influence and opinion leadership -- Organizational and household decision making -- Income and social class -- Ethnic, racial, and religious subculters -- Age subcultures -- Cultural influences on consumer behavior -- Global consumer culture.
650 $a Consumer behavior. $3 185170
856 4 1 $3 Table of contents $u http://www.loc.gov/catdir/toc/fy0804/2008000236.html $z http://www.loc.gov/catdir/toc/fy0804/2008000236.html

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1 records • Pages 1 •
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Inventory Number

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320000505638

西方語文圖書區(四樓)

1圖書

一般圖書

HF5415.32 S689 2009

一般使用(Normal)

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1 records • Pages 1 •
1

Multimedia

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http://www.loc.gov/catdir/toc/fy0804/2008000236.html

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