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Collaborating with customers to inno...
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Prandelli, Emanuela.
Collaborating with customers to innovate :conceiving and marketing products in the networking age /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Collaborating with customers to innovate :Emanuela Prandelli, Mohanbir Sawhney and Gianmario Verona.
其他題名:
conceiving and marketing products in the networking age /
作者:
Prandelli, Emanuela.
其他作者:
Verona, Gianmario.
出版者:
Cheltenham, UK ;Edward Elgar,c2008.
面頁冊數:
xii, 161 p. :ill. ;24 cm.
標題:
New products.
ISBN:
1847203736 (hbk.)
Collaborating with customers to innovate :conceiving and marketing products in the networking age /
Prandelli, Emanuela.
Collaborating with customers to innovate :
conceiving and marketing products in the networking age /Emanuela Prandelli, Mohanbir Sawhney and Gianmario Verona. - Cheltenham, UK ;Edward Elgar,c2008. - xii, 161 p. :ill. ;24 cm.
Includes bibliographical references (p. 133-154) and index.
ISBN: 1847203736 (hbk.)
Nat. Bib. No.: GBA852310bnbSubjects--Topical Terms:
230671
New products.
LC Class. No.: HF5415.153 / P899 2008
Dewey Class. No.: 658.575
Collaborating with customers to innovate :conceiving and marketing products in the networking age /
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