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Collaborating with customers to inno...

Prandelli, Emanuela.

Collaborating with customers to innovate :conceiving and marketing products in the networking age /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Collaborating with customers to innovate :Emanuela Prandelli, Mohanbir Sawhney and Gianmario Verona.
Reminder of title:	conceiving and marketing products in the networking age /
Author:	Prandelli, Emanuela.
other author:	Verona, Gianmario.
Published:	Cheltenham, UK ;Edward Elgar,c2008.
Description:	xii, 161 p. :ill. ;24 cm.
Subject:	New products.
ISBN:	1847203736 (hbk.)

Collaborating with customers to innovate :conceiving and marketing products in the networking age /
Prandelli, Emanuela.

Collaborating with customers to innovate :conceiving and marketing products in the networking age /Emanuela Prandelli, Mohanbir Sawhney and Gianmario Verona. - Cheltenham, UK ;Edward Elgar,c2008. - xii, 161 p. :ill. ;24 cm.

Includes bibliographical references (p. 133-154) and index.

ISBN: 1847203736 (hbk.)

Nat. Bib. No.: GBA852310bnbSubjects--Topical Terms:

230671
New products.

LC Class. No.: HF5415.153 / P899 2008

Dewey Class. No.: 658.575

Collaborating with customers to innovate :conceiving and marketing products in the networking age /
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005 20090423143815.0
008 090528s2008 enka 001 0 eng
015 $2 bnb $a GBA852310
020 $a 1847203736 (hbk.)
020 $a 9781847203731 (hbk.) : $c NT$2471
035 $a 00369753
040 $a UKM $c UKM $d BAKER $d BTCTA $d BWK $d BWKUK $d BWX $d NLGGC $d YDXCP
050 4 $a HF5415.153 $b P899 2008
082 0 4 $2 22 $a 658.575
100 $a Prandelli, Emanuela. $3 310983
245 1 0 $a Collaborating with customers to innovate : $b conceiving and marketing products in the networking age / $c Emanuela Prandelli, Mohanbir Sawhney and Gianmario Verona.
260 $a Cheltenham, UK ; $a Northampton, MA : $c c2008. $b Edward Elgar,
300 $a xii, 161 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references (p. 133-154) and index.
650 $a New products. $3 230671
700 $a Verona, Gianmario. $3 310982
700 $a Swahney, Mohanbir. $3 310981