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Consumer-driven demand and operations management modelsa systematic study of information-technology-enabled sales mechanisms /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Consumer-driven demand and operations management modelsedited by Christopher S. Tang, Serguei Netessine.
Reminder of title:	a systematic study of information-technology-enabled sales mechanisms /
other author:	Netessine, Serguei.
Published:	Boston, MA :Springer-Verlag US,2009.
Description:	xxi, 487 p. :ill., digital ;24 cm.
Series:	International series in operations research & management science,
Contained By:	Springer eBooks
Subject:	Consumer behavior.
Online resource:	http://libsw.nuk.edu.tw:81/login?url=http://dx.doi.org/10.1007/978-0-387-98026-3
ISBN:	9780387980263 (electronic bk.)

Consumer-driven demand and operations management modelsa systematic study of information-technology-enabled sales mechanisms /
Consumer-driven demand and operations management modelsa systematic study of information-technology-enabled sales mechanisms /[electronic resource] :edited by Christopher S. Tang, Serguei Netessine. - Boston, MA :Springer-Verlag US,2009. - xxi, 487 p. :ill., digital ;24 cm. - International series in operations research & management science,1310884-8289 ;.

ISBN: 9780387980263 (electronic bk.)Subjects--Topical Terms:

185170
Consumer behavior.

LC Class. No.: HB820 / .C66 2009

Dewey Class. No.: 339.47

Consumer-driven demand and operations management modelsa systematic study of information-technology-enabled sales mechanisms /
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245 0 0 $a Consumer-driven demand and operations management models $h [electronic resource] : $b a systematic study of information-technology-enabled sales mechanisms / $c edited by Christopher S. Tang, Serguei Netessine.
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300 $a xxi, 487 p. : $b ill., digital ; $c 24 cm.
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650 1 4 $a Economics/Management Science. $3 273684
650 2 4 $a Information Systems Applications (incl.Internet) $3 253439
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650 2 4 $a e-Commerce/e-business. $3 348145
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650 2 4 $a Marketing. $3 182957
650 # 0 $a Consumption (Economics) $3 176660
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