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Interpreting consumer choice :the behavioral perspective model /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Interpreting consumer choice :Gordon R. Foxall.
Reminder of title:	the behavioral perspective model /
Author:	Foxall, G. R.
Published:	New York :Routledge,2010.
Description:	186 p. :ill. ;24 cm.
Subject:	Consumer behavior.
ISBN:	9780415477604 (hbk : alk. paper) :

Interpreting consumer choice :the behavioral perspective model /
Foxall, G. R.

Interpreting consumer choice :the behavioral perspective model /Gordon R. Foxall. - New York :Routledge,2010. - 186 p. :ill. ;24 cm. - Routledge interpretive marketing research ;10.

Includes bibliographical references (p. [163]-180) and index.

Overview of the BPM -- The story so far -- Ways of wondering -- The meaning of consumer behavior -- A model of interpretation -- Interpreting consumer choice -- The nature of the interpretation.

ISBN: 9780415477604 (hbk : alk. paper) :NT

LCCN: 2009017565Subjects--Topical Terms:

185170
Consumer behavior.

LC Class. No.: HF5415.32 / F794 2010

Dewey Class. No.: 658.8/342

Interpreting consumer choice :the behavioral perspective model /
LDR:00954nam 2200229 a 4500 001 238450
005 20100306114157.0
008 100323s2010 nyua 001 0 eng
010 $a 2009017565
020 $a 9780415477604 (hbk : alk. paper) : $c NT $3 236
020 $a 9780203866894 (ebook)
020 $a 0415477603 (hbk)
020 $a 0203866894 (ebook)
035 $a 2009017565
040 $a DLC $c DLC
050 4 $a HF5415.32 $b F794 2010
082 0 0 $a 658.8/342 $2 22
100 1 $a Foxall, G. R. $3 290381
245 1 0 $a Interpreting consumer choice : $b the behavioral perspective model / $c Gordon R. Foxall.
260 $a New York : $b Routledge, $c 2010.
300 $a 186 p. : $b ill. ; $c 24 cm.
490 0 $a Routledge interpretive marketing research ; $v 10
504 $a Includes bibliographical references (p. [163]-180) and index.
505 0 $a Overview of the BPM -- The story so far -- Ways of wondering -- The meaning of consumer behavior -- A model of interpretation -- Interpreting consumer choice -- The nature of the interpretation.
650 0 $a Consumer behavior. $3 185170
650 0 $a Consumers' preferences. $3 243153
650 0 $a Consumers $x Attitudes. $3 290382

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HF5415.32 F794 2010

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