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Sensory marketing

Broweus, Niklas.

Sensory marketing

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Sensory marketingBertil Hultâen, Niklas Broweus, Marcus van Dijk.
作者:	Hultâen, Bertil,
其他作者:	Dijk, Marcus van.
出版者:	Basingstoke ;Palgrave Macmillan,2009.
面頁冊數:	xiii, 183 p. :ill. ;25 cm.
標題:	Marketing.
電子資源:	access to fulltext (Palgrave)
ISBN:	9780230237049

Sensory marketing
Hultâen, Bertil,1949-

Sensory marketing[electronic resource] /Bertil Hultâen, Niklas Broweus, Marcus van Dijk. - Basingstoke ;Palgrave Macmillan,2009. - xiii, 183 p. :ill. ;25 cm.

Includes bibliographical references and index.

Electronic reproduction.
Basingstoke, England :
Palgrave Macmillan,
2009.

Mode of access:World Wide Web.

ISBN: 9780230237049

Standard No.: 10.1057/9780230237049doiSubjects--Topical Terms:

182957
Marketing.
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: HF5415 / .H85 2009

Dewey Class. No.: 658.8

Sensory marketing
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300 $a xiii, 183 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
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650 0 $a Marketing. $3 182957
650 0 $a Senses and sensation. $3 193719
655 7 $a Electronic books. $2 local. $3 214472
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700 1 $a Broweus, Niklas. $3 460035
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