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Strategic customer servicemanaging t...

Goodman, John A.

Strategic customer servicemanaging the customer experience to increase positive word of mouth, build loyalty, and maximize profits /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Strategic customer serviceJohn A. Goodman.
其他題名:	managing the customer experience to increase positive word of mouth, build loyalty, and maximize profits /
作者:	Goodman, John A.
出版者:	New York :AMACOM,c2009.
面頁冊數:	xiv, 256 p. :ill.
標題:	Customer services.
電子資源:	An electronic book accessible through the World Wide Web; click to view
ISBN:	9780814413333

Strategic customer servicemanaging the customer experience to increase positive word of mouth, build loyalty, and maximize profits /
Goodman, John A.

Strategic customer servicemanaging the customer experience to increase positive word of mouth, build loyalty, and maximize profits /[electronic resource] :John A. Goodman. - New York :AMACOM,c2009. - xiv, 256 p. :ill.

Includes bibliographical references and index.

Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.

Available via World Wide Web.

ISBN: 9780814413333Subjects--Topical Terms:

200368
Customer services.
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: HF5415.5 / .G672 2009eb

Dewey Class. No.: 658.8/12

Strategic customer servicemanaging the customer experience to increase positive word of mouth, build loyalty, and maximize profits /
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