台灣IC封裝測試產業經營績效評估─應用兩階段資料包絡分析法 = Eval...
吳瑞欣

 

  • 台灣IC封裝測試產業經營績效評估─應用兩階段資料包絡分析法 = Evaluating Performance of IC Packaging and Testing Industry in Taiwan: Application of Two-Stage DEA
  • 紀錄類型: 書目-語言資料,印刷品 : 單行本
    並列題名: Evaluating Performance of IC Packaging and Testing Industry in Taiwan: Application of Two-Stage DEA
    作者: 吳瑞欣,
    其他團體作者: 國立高雄大學
    出版地: [高雄市]
    出版者: 撰者;
    出版年: 民99[2010]
    面頁冊數: 42面圖,表 : 30公分;
    標題: 台灣IC封裝測試產業
    標題: IC packing and testing industry
    電子資源: http://handle.ncl.edu.tw/11296/ndltd/91469350612019691050
    摘要註: 全球IC封裝及測試業的產能,係由IDM公司的後段製程及專業IC封裝測試公司所提供。IEK於2009年預測專業IC封裝測試公司的產值,將於2012年後超過IDM公司後段製程的產值,專業IC封裝測試公司將會逐漸成為全球IC封裝及測試業產能的主要提供者。自2006年以來,台灣專業IC封裝及測試產業的全球市場佔有率已分別高達44% 及60%,足見其貢獻及重要性。資料包絡分析法已廣泛應用於同業間經營績效的衡量。本研究係採用Yao Chen等三位學者於2010年提出的兩階段資料包絡分析法,此兩階段資料包絡分析法將IC封裝及測試產業的最初投入到最終產出分成兩個階段,第一階段的產出則為第一階段的投入,此稱為中間財。此法不但能確保無效率廠商調整投入產出變數後的投射效率值能落在效率前緣上,還能提供最適中間財的資訊,使得廠商能獲得實用有益的策略方向。本研究對象為台灣IC封裝及測試產業的上市上櫃公司,研究期間從2006年至2009年。本研究將營業收入、專利數及營業外收入當成中間財,第一階段投入變數則包含管銷費用、研發費用、直接人工成本、折舊及攤銷費用、直接材料及製造費用、以及營業外支出。第二階段產出變數則為股東權益報酬率及公司市值。本研究實證結果建議,面對不同目標市場的廠商,即應採取不同的因應策略。例如,日月光公司應該再增加現有收入產出的規模,並且減少效益不大的專利權;矽品公司也有產出不足的現象需要改善,對於專利的開發則可再積極些。此外,規模相對較小的專業IC封裝測試公司,則可持續專注在其利基產品的技術精進並進而多樣化。 The global capacity of IC packaging and testing industry are provided by both Integrated Device Manufacturer (IDM) and Semiconductor Assembly and Test Services (SATS). IEK (2009) predicted that the output value of SATS will exceed IDM after 2012 so SATS will become the protagonist in the global IC packaging and testing market. Taiwanese IC packing industry and testing industry are included in SATS and have contributed more than 44% and 60% respectively of global market shares since 2006.Data Envelopment Analysis (DEA) is widely used to measure the efficiency of peer decision making units (DMUs). This study employs the two-stage DEA approach, proposed by Chen et al. (2010), to discompose the production processes of the IC packaging and testing industry into two-stage processes, where all the outputs from the first stage are intermediate measures that make up the inputs to the second stage. It can not only guarantee the projection points on the frontier, but also provide the optimal intermediate measures, which can offer useful managerial implications.The data set, obtained from Taiwan Economic Journal (TEJ), consists of 15 IC packing and testing firms over the period 2006-2009. Revenue, patents, and non-operating income are treated as intermediate inputs. The inputs include administrative expenditures, R&D, labor costs, depreciation of fixed assets, raw materials, and non-operating costs. The output consists of market values and ROE. The empirical results suggest that firms associated with different target markets should adopt distinct strategies; for instance, ASE should increase the current scale of revenue and reduce the current patents and SPIL should increase both revenue and patents. Furthermore, most of small companies should focus on their niche for products differentiation.
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