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Managing product innovation
~
Woodside, Arch G.
Managing product innovation
Record Type:
Electronic resources : Monograph/item
Title/Author:
Managing product innovationedited by Arch G. Woodside.
other author:
Woodside, Arch G.
Published:
Amsterdam ;Elsevier JAI,2005.
Description:
1 online resource (xiii, 780 p.) :ill.
Subject:
New productsManagement.
Online resource:
http://www.emeraldinsight.com/1069-0964/13
ISBN:
9781849503112 (electronic bk.)
Managing product innovation
Managing product innovation
[electronic resource] /edited by Arch G. Woodside. - Amsterdam ;Elsevier JAI,2005. - 1 online resource (xiii, 780 p.) :ill. - Advances in business marketing & purchasing ; v. 13..
Organizing interactive product development /Fredrik von Corswant --
ISBN: 9781849503112 (electronic bk.)Subjects--Topical Terms:
207868
New products
--Management.
LC Class. No.: HF5415.153 / .M335 2005
Dewey Class. No.: 658.5038
Managing product innovation
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Managing product innovation
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[electronic resource] /
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edited by Arch G. Woodside.
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Amsterdam ;
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Oxford :
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Elsevier JAI,
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2005.
300
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1 online resource (xiii, 780 p.) :
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ill.
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Advances in business marketing & purchasing ; v. 13.
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Organizing interactive product development /
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Fredrik von Corswant --
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Co-creating successful new industrial networks and products /
$r
Magnar Forbord --
$t
The role of personal contacts of foreign subsidiary managers in the coordination of industrial multinationals /
$r
Ricardo Madureira --
$t
Life-cycle perspective in the measurement of new product development performance /
$r
Petri Suomala --
$t
Barriers to strategic innovation in industrial markets /
$r
Koen Vandenbempt and Paul Matthyssens --
$t
Upstream and direct influences on new product performance in European high-tech industrial firms /
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Arch G. Woodside, et. al.
650
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New products
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Management.
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207868
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Woodside, Arch G.
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http://www.emeraldinsight.com/1069-0964/13
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EB HF5415.153 .M335 2005
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http://www.emeraldinsight.com/1069-0964/13
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