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Self versus othersmedia, messages, a...

Andsager, Julie L.

Self versus othersmedia, messages, and the third-person effect /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Self versus othersJulie L. Andsager, H. Allen White.
Reminder of title:	media, messages, and the third-person effect /
Author:	Andsager, Julie L.
other author:	White, H. Allen.
Published:	Mahwah, N.J. :Lawrence Erlbaum Associates,2007.
Description:	xii, 152 p. :ill. ;24 cm.
Subject:	Mass mediaSocial aspects.
Online resource:	Click here to view
ISBN:	9780203936498 (e-book : PDF)

Self versus othersmedia, messages, and the third-person effect /
Andsager, Julie L.

Self versus othersmedia, messages, and the third-person effect /[electronic resource] :Julie L. Andsager, H. Allen White. - Mahwah, N.J. :Lawrence Erlbaum Associates,2007. - xii, 152 p. :ill. ;24 cm. - LEA's communication series. - LEA's communication series..

Includes bibliographical references (p. 135-145) and indexes.

The third-person effect -- Receiver variables -- Message variables -- Source and channel variables -- The first-person effect as persuasion -- Defining the others -- Systematic vs. heuristic processing -- Understanding the third-person effect as a special context for persuasion.

Mode of access: World Wide Web.

ISBN: 9780203936498 (e-book : PDF)Subjects--Topical Terms:

176600
Mass media
--Social aspects.

LC Class. No.: HM1206 / .A538 2007

Dewey Class. No.: 303.342

Self versus othersmedia, messages, and the third-person effect /
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