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Content rights for creative professi...

Lutzker, Arnold P.

Content rights for creative professionalscopyrights and trademarks in a digital age /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Content rights for creative professionalsArnold P. Lutzker.
Reminder of title:	copyrights and trademarks in a digital age /
Author:	Lutzker, Arnold P.
other author:	Lutzker, Arnold P.
Published:	Oxford ;Focal Press,c2003.
Description:	1 online resource (xiv, 304 p.) :ill.
Notes:	Rev. ed. of: Copyrights and trademarks for media professionals. c1997.
Notes:	Includes index.
Subject:	CopyrightUnited States.
Online resource:	http://www.sciencedirect.com/science/book/9780240804842
ISBN:	9780240804842

Content rights for creative professionalscopyrights and trademarks in a digital age /
Lutzker, Arnold P.

Content rights for creative professionalscopyrights and trademarks in a digital age /[electronic resource] :Arnold P. Lutzker. - 2nd ed. - Oxford ;Focal Press,c2003. - 1 online resource (xiv, 304 p.) :ill.

Rev. ed. of: Copyrights and trademarks for media professionals. c1997.

Copyright; Trademarks; The Internet; Work for Hire; Content and Broadcasting; Content and Cable, Satellite, and Telephone Industries; Free Lancing; Trade Secrets and Patents; Case Studies; Glossary of Terms; Tips; Checklists; Forms.

Content Rights for Creative Professionals is for professionals and students working in all areas of media (film/video, photography, multimedia, web, graphics, and broadcast) who need to know what the law requires and how they should properly utilize copyrights and trademarks. This book outlines critical concepts and applies them with explanations in real-life applications, including many cases from the author's own practice as well as those of various media professionals. This 256 page text is a practical guide designed to provide its reader with a firm understanding of the principles underlying the ownership and use of content, so that when questions arise, they will be able to make correct, well-informed decisions-whether concerning their personal works, or works of others that a company wishes to copyright or trademark. In addition, the reader will be more capable of exercising sound judgment in structuring employment and contract relationships and of acquiring and/or licensing works, which are at the core of the business of communicating. *Access to the most up-to-date copyright and trademark information *Provides a firm understanding of the priciniples underlying the ownership and use of content *Suits the perspective of the freelance artist as well as the in-house media professional.

ISBN: 9780240804842

Source: 92192:92191Elsevier Science & Technologyhttp://www.sciencedirect.comSubjects--Topical Terms:

226821
Copyright
--United States.Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: KF2994 / .L88 2003

Dewey Class. No.: 346.7304/82

Content rights for creative professionalscopyrights and trademarks in a digital age /
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500 $a Includes index.
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520 $a Content Rights for Creative Professionals is for professionals and students working in all areas of media (film/video, photography, multimedia, web, graphics, and broadcast) who need to know what the law requires and how they should properly utilize copyrights and trademarks. This book outlines critical concepts and applies them with explanations in real-life applications, including many cases from the author's own practice as well as those of various media professionals. This 256 page text is a practical guide designed to provide its reader with a firm understanding of the principles underlying the ownership and use of content, so that when questions arise, they will be able to make correct, well-informed decisions-whether concerning their personal works, or works of others that a company wishes to copyright or trademark. In addition, the reader will be more capable of exercising sound judgment in structuring employment and contract relationships and of acquiring and/or licensing works, which are at the core of the business of communicating. *Access to the most up-to-date copyright and trademark information *Provides a firm understanding of the priciniples underlying the ownership and use of content *Suits the perspective of the freelance artist as well as the in-house media professional.
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