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Perspectives on cross-cultural, ethn...

Megehee, Carol.

Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research /edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle.
其他作者:	Woodside, Arch G.
出版者:	Bingley, UK :Emerald,c2009.
面頁冊數:	xv, 308 p. :ill. ;24 cm.
標題:	TourismSocial aspects.
ISBN:	9781849506038 :

Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research /
Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research /edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle. - 1st ed. - Bingley, UK :Emerald,c2009. - xv, 308 p. :ill. ;24 cm. - Advances in culture, tourism and hospitality research ;v. 3.

Includes bibliographical references.

ISBN: 9781849506038 :NT$2936Subjects--Topical Terms:

214790
Tourism
--Social aspects.

LC Class. No.: G155.A1 / P47 2009

Dewey Class. No.: 338.4791

Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research /
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245 0 0 $a Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research / $c edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle.
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