國立高雄大學圖資館 |

Language: English

Back

Future trends in conference tourism ...

Hong Kong (China)

Future trends in conference tourism :successful marketing strategies /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Future trends in conference tourism :Julia Peis.
Reminder of title:	successful marketing strategies /
Author:	Peis, Julia.
Published:	Saarbrucken :VDM Verlag Dr. Muller,2007.
Description:	xi, 134, [34] p. :ill. ;25 cm.
Subject:	AdvertisingTourism.
Subject:	Hong Kong (China)Bibliography.Economic conditions
ISBN:	9783836408561 (pbk.) :

Future trends in conference tourism :successful marketing strategies /
Peis, Julia.

Future trends in conference tourism :successful marketing strategies /Julia Peis. - Saarbrucken :VDM Verlag Dr. Muller,2007. - xi, 134, [34] p. :ill. ;25 cm.

Includes bibliographical references.

"The main purpose of this thesis is to find out those future trends which will deeply influence conference tourism. The second objective is the research of appropriate marketing strategies in view of future trends with a comparison between Hong Kong and Vienna, which are both representative cities of the conference tourism in Asia and Europe respectively."--p.1.

ISBN: 9783836408561 (pbk.) :NT$2700Subjects--Topical Terms:

221152
Advertising
--Tourism.Subjects--Geographical Terms:

437167
Hong Kong (China)
--Economic conditions--Bibliography.

LC Class. No.: HF6161.T63 / P379 2007

Future trends in conference tourism :successful marketing strategies /
LDR:00960nam a2200193 a 4500 001 318854
005 20120222121127.0
008 120224s2007 gw a 000 0 eng d
020 $a 9783836408561 (pbk.) : $c NT$2700
020 $a 3836408562 (pbk.)
035 $a (OCoLC)460973409
035 $a ocn460973409
040 $a FTU $c FTU
041 0 $a eng
050 4 $a HF6161.T63 $b P379 2007
100 1 $a Peis, Julia. $3 543414
245 1 0 $a Future trends in conference tourism : $b successful marketing strategies / $c Julia Peis.
260 $a Saarbrucken : $b VDM Verlag Dr. Muller, $c 2007.
300 $a xi, 134, [34] p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references.
520 3 $a "The main purpose of this thesis is to find out those future trends which will deeply influence conference tourism. The second objective is the research of appropriate marketing strategies in view of future trends with a comparison between Hong Kong and Vienna, which are both representative cities of the conference tourism in Asia and Europe respectively."--p.1.
650 0 $a Advertising $x Tourism. $3 221152
650 0 $a Congresses and conventions. $3 220959
650 0 $a Convention facilities. $3 221200
650 0 $a Congresses and conventions $z China $z Hong Kong. $3 543416
650 0 $a Congresses and conventions $z Austria $z Vienna. $3 543417
650 0 $a Convention facilities $z China $z Hong Kong. $3 543418
650 0 $a Convention facilities $z Austria $z Vienna. $3 543419
650 0 $a Tourism $z China $z Hong Kong. $3 543420
650 0 $a Tourism $z Austria $z Vienna. $3 543421
650 0 $a Marketing. $3 182957
651 0 $a Hong Kong (China) $x Economic conditions $v Bibliography. $3 437167
651 0 $a Vienna (Austria) $x History $y 20th century $x Fiction. $3 436442
710 2 $a Horovitz Family Foundation. $3 543415