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Agile marketing

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Accardi-Petersen, Michelle.

Agile marketing

Record Type:	Electronic resources : Monograph/item
Title/Author:	Agile marketingby Michelle Accardi-Petersen.
Author:	Accardi-Petersen, Michelle.
Published:	Berkeley, CA :Apress,2011.
Description:	xv, 232 p. :ill., digital ;23 cm.
Contained By:	Springer eBooks
Subject:	MarketingUnited States.
Online resource:	http://dx.doi.org/10.1007/978-1-4302-3316-9
ISBN:	9781430233169 (electronic bk.)

Agile marketing
Accardi-Petersen, Michelle.

Agile marketing[electronic resource] /by Michelle Accardi-Petersen. - Berkeley, CA :Apress,2011. - xv, 232 p. :ill., digital ;23 cm.

ISBN: 9781430233169 (electronic bk.)Subjects--Topical Terms:

199082
Marketing
--United States.

LC Class. No.: HF5415.1 / .A23 2011

Dewey Class. No.: 658.800973

Agile marketing
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020 $a 9781430233152 (paper)
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040 $a GP $c GP
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100 1 $a Accardi-Petersen, Michelle. $3 545133
245 1 0 $a Agile marketing $h [electronic resource] / $c by Michelle Accardi-Petersen.
260 $a Berkeley, CA : $b Apress, $c 2011.
300 $a xv, 232 p. : $b ill., digital ; $c 23 cm.
650 0 $a Marketing $z United States. $3 199082
650 0 $a Business enterprises $x Marketing. $3 545134
650 1 4 $a Economics/Management Science. $3 273684
650 2 4 $a Business/Management Science, general. $3 273967
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950 $a Professional and Applied Computing (Springer-12059)

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000000064957

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EB HF5415.1 .A169 2011

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http://dx.doi.org/10.1007/978-1-4302-3316-9

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