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The Economics of Franchising.

Blair, Roger D.

The Economics of Franchising.

Record Type:	Electronic resources : Monograph/item
Title/Author:	The Economics of Franchising.
Author:	Blair, Roger D.
other author:	Lafontaine, Francine.
Published:	Cambridge :Cambridge University Press,2005.
Description:	352 p.
Subject:	Franchises (Retail trade).
Online resource:	Click here to view book
ISBN:	9780511753879 (electronic bk.)

The Economics of Franchising.
Blair, Roger D.

The Economics of Franchising.[electronic resource]. - Cambridge :Cambridge University Press,2005. - 352 p.

Cover; Half-title; Title; Copyright; Dedication; Contents; Preface; 1 Introduction; 2 Four Popular Misconceptions about Franchising; 3 Franchise Contracts; 4 Franchising, Vertical Integration, and Vertical Restraints; 5 Quality Control; 6 Franchise Tying Contracts; 7 Vertical Price Controls in Franchising; 8 Encroachment; 9 Advertising and Promotion; 10 Termination and Non-Renewal; 11 Concluding Remarks; Articles, Books, and Other Publications; Cases, Codes, and Statutes; Index

This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The book includes a great deal of empirical evidence on franchising not available anywhere else.

Electronic reproduction.

Available via World Wide Web.

Mode of access: World Wide Web.

ISBN: 9780511753879 (electronic bk.)Subjects--Topical Terms:

324719
Franchises (Retail trade).
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: HF5429.23 .B53 2005eb

Dewey Class. No.: 381.13

The Economics of Franchising.
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020 $a 9780511753879 (electronic bk.)
020 $a 9780521772525 (print)
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035 $a EBL255135
040 $a AU-PeEL $c AU-PeEL $d AU-PeEL
050 0 0 $a HF5429.23 .B53 2005eb
082 0 0 $a 381.13 $a 381/.13
100 1 $a Blair, Roger D. $3 184050
245 1 4 $a The Economics of Franchising. $h [electronic resource].
260 $a Cambridge : $b Cambridge University Press, $c 2005.
300 $a 352 p.
505 0 $a Cover; Half-title; Title; Copyright; Dedication; Contents; Preface; 1 Introduction; 2 Four Popular Misconceptions about Franchising; 3 Franchise Contracts; 4 Franchising, Vertical Integration, and Vertical Restraints; 5 Quality Control; 6 Franchise Tying Contracts; 7 Vertical Price Controls in Franchising; 8 Encroachment; 9 Advertising and Promotion; 10 Termination and Non-Renewal; 11 Concluding Remarks; Articles, Books, and Other Publications; Cases, Codes, and Statutes; Index
520 $a This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The book includes a great deal of empirical evidence on franchising not available anywhere else.
533 $a Electronic reproduction. $n Available via World Wide Web.
538 $a Mode of access: World Wide Web.
650 4 $a Franchises (Retail trade). $3 324719
655 7 $a Electronic books. $2 local. $3 214472
700 1 $a Lafontaine, Francine. $3 236100
710 2 $a Ebooks Corporation. $3 322111
776 1 $z 9780521772525
856 4 0 $z Click here to view book $u http://dx.doi.org/10.1017/CBO9780511753879