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Marketing :an introduction /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing :Philip Kotler, Gary Armstrong.
Reminder of title:	an introduction /
Author:	Kotler, Philip.
other author:	Kotler, Philip.
Published:	Upper Saddle River, N.J. :Prentice Hall,c1997.
Description:	xxix,:col. ill., maps ;26 cm.
Subject:	Marketing.
ISBN:	0132631202 (pbk.)

Marketing :an introduction /
Kotler, Philip.

Marketing :an introduction /Philip Kotler, Gary Armstrong. - 4th ed. - Upper Saddle River, N.J. :Prentice Hall,c1997. - xxix,:col. ill., maps ;26 cm.

Includes bibliographical references and indexes.

ISBN: 0132631202 (pbk.)

LCCN: 96019557Subjects--Topical Terms:

182957
Marketing.

LC Class. No.: HF5415.K625 1997

Marketing :an introduction /
LDR:00639pam 2200217 a 4500 001 343739
003 DLC
005 19961022170018.9
008 121017s1997 njuab b 001 0 eng
010 $a 96019557
020 $a 0132631202 (pbk.)
035 $a 96019557
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.K625 1997
082 $d 658.8 $e K87-2 $y 1997
082 0 0 $a 658.8 $2 20
092 $a CCU $l CCL $m a $t 082 $f c23
100 1 $a Kotler, Philip. $3 217351
245 1 0 $a Marketing : $b an introduction / $c Philip Kotler, Gary Armstrong.
250 $a 4th ed.
260 $a Upper Saddle River, N.J. : $b Prentice Hall, $c c1997.
300 $a xxix,: $b col. ill., maps ; $c 26 cm.
504 $a Includes bibliographical references and indexes.
650 0 $a Marketing. $3 182957
700 1 $a Kotler, Philip. $3 217351
700 1 $a Armstrong, Gary. $3 219507

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320000625584

西方語文圖書區(四樓)

1圖書

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HF5415 k874 1997

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1 records • Pages 1 •
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