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Creating Mexican consumer culture in...

Bunker, Steven B., (1970-)

Creating Mexican consumer culture in the age of Porfirio Díaz

Record Type:	Electronic resources : Monograph/item
Title/Author:	Creating Mexican consumer culture in the age of Porfirio DíazSteven B. Bunker.
Author:	Bunker, Steven B.,
Published:	Albuquerque :University of New Mexico Press,c2012.
Description:	1 online resource (364 p.).
Subject:	Consumption (Economics)History20th century.Mexico
Subject:	MexicoEconomic conditions19th century.
Online resource:	Full text available:
ISBN:	9780826344564 (electronic bk.)

Creating Mexican consumer culture in the age of Porfirio Díaz
Bunker, Steven B.,1970-

Creating Mexican consumer culture in the age of Porfirio Díaz[electronic resource] /Steven B. Bunker. - Albuquerque :University of New Mexico Press,c2012. - 1 online resource (364 p.).

Includes bibliographical references and index.

Personalized progress: the production and marketing of the machine-rolled cigarette -- Selling in the city: the growth of popular advertising -- Capital investments: Porfirian department storesand the evolution of Mexico City retailing -- Modernizing capital: constant innovation and the expression of progress -- An all-consuming passion: desire, department stores, and the modernization of crime -- Hot diamonds, cold steel: the La Profesa Jewelry Store robbery -- Conclusion.

"This study shows how goods and consumption embodied modernity in the time of Porfirio Díaz. Through case studies of tobacco marketing, department stores, advertising, shoplifting, and a famous jewelry robbery and homicide, he provides a tour of daily life in Porfirian Mexico City, overturning conventional wisdom that only the middle and upper classes participated in this culture"--Provided by publisher.

ISBN: 9780826344564 (electronic bk.)Subjects--Personal Names:

632398
Díaz, Porfirio,
1830-1915.Subjects--Topical Terms:

632399
Consumption (Economics)
--History--Mexico--20th century.Subjects--Geographical Terms:

391886
Mexico
--Economic conditions--19th century.

LC Class. No.: HC140.C6 / B86 2012

Dewey Class. No.: 306.30972

Creating Mexican consumer culture in the age of Porfirio Díaz
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