• 行銷前必修的購物心理學 : 徹底推翻被誤解的消費行為,揭開商品大賣的祕密
  • Record Type: Language materials, printed : monographic
    Title Information: 徹底推翻被誤解的消費行為,揭開商品大賣的祕密
    Author: 巴登
    Secondary Intellectual Responsibility: 蕭美惠,
    Secondary Intellectual Responsibility: 林佳誼,
    Secondary Intellectual Responsibility: 吳慧珍,
    Place of Publication: 臺北市
    Published: 商周出版;
    Year of Publication: 2013[民102]
    Edition: 初版
    Description: 293面圖 : 21公分;
    Series: 新商業周刊叢書523
    Subject: 消費者行為 -
    Subject: 消費心理學 -
    Subject: 行銷心理學 -
    Notes: 譯自:Decoded: the science behind why we buy
    [NT 15001349]: 徹底推翻被誤解的消費行為,揭開商品大賣的祕密
    ISBN: 978-986-272-482-8
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  • 1 records • Pages 1 •
 
310002424706 東方語文圖書區(五樓) 1圖書 一般圖書 496.34 7712 2013 一般使用(Normal) On shelf 0
  • 1 records • Pages 1 •
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