國立高雄大學圖資館 |

Language: English

Back

Understanding business /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Understanding business /William G. Nickels, James M. McHugh, Susan M. McHugh.
Author:	Nickels, William G.
other author:	McHugh, James M.
Published:	Boston :McGraw-Hill Irwin,2008.
Description:	1 v. (various pagings) :col. ill. ;29 cm.
Subject:	Industrial management.
ISBN:	9780073105970 (student edition : alk. paper)

Understanding business /
Nickels, William G.

Understanding business /William G. Nickels, James M. McHugh, Susan M. McHugh. - 8th ed. - Boston :McGraw-Hill Irwin,2008. - 1 v. (various pagings) :col. ill. ;29 cm.

Includes bibliographical references and index.

Preface -- Prologue: Getting ready for prime time -- Part I: Business trends: cultivating a business in diverse, global environments -- Part 2: Business ownership: starting a small business -- Part 3: Business management: empowering employees to satisfy customers -- Part 4: Management of human resources: motivating employees to produce quality goods and services -- Part 5: Marketing: developing and implementing customer-oriented marketing plans -- Part 6: Managing financial resources -- Bonus chapters -- Working within the legal environment of business -- Using technology to manage information -- Managing risk -- Managing your personal finances -- Glossary.

ISBN: 9780073105970 (student edition : alk. paper)Subjects--Topical Terms:

174961
Industrial management.

LC Class. No.: HD31 / .N4897 2008

Dewey Class. No.: 650 / N533

Understanding business /
LDR:01586nam a2200253 a 4500 001 411809
005 20120313102007.0
008 140312s2008 maua 001 0 eng
020 $a 9780073105970 (student edition : alk. paper)
020 $a 007310597X (student edition : alk. paper)
020 $a 9780073106090 (annotated instructor's edition : alk. paper)
020 $a 0073106097 (annotated instructor's edition : alk. paper)
020 $a 9780071101363 (pbk. : int. ed.)
020 $a 0071101365 (pbk. : int. ed)
035 $a 778458
040 $a DLC $b eng $c DLC $d BAKER $d BTCTA $d PVY
042 $a nbic
050 0 0 $a HD31 $b .N4897 2008
082 0 $a 650 $b N533 $y 2008
100 1 $a Nickels, William G. $3 234112
245 1 0 $a Understanding business / $c William G. Nickels, James M. McHugh, Susan M. McHugh.
250 $a 8th ed.
260 $a Boston : $b McGraw-Hill Irwin, $c 2008.
300 $a 1 v. (various pagings) : $b col. ill. ; $c 29 cm.
504 $a Includes bibliographical references and index.
505 2 $a Preface -- Prologue: Getting ready for prime time -- Part I: Business trends: cultivating a business in diverse, global environments -- Part 2: Business ownership: starting a small business -- Part 3: Business management: empowering employees to satisfy customers -- Part 4: Management of human resources: motivating employees to produce quality goods and services -- Part 5: Marketing: developing and implementing customer-oriented marketing plans -- Part 6: Managing financial resources -- Bonus chapters -- Working within the legal environment of business -- Using technology to manage information -- Managing risk -- Managing your personal finances -- Glossary.
650 0 $a Industrial management. $3 174961
650 0 $a Business. $3 188101
650 0 $a Business $x Vocational guidance. $3 234113
700 1 $a McHugh, James M. $3 234110
700 1 $a McHugh, Susan M. $3 234111